21 February 2024
Espersen uses the Virkplan Business Platform to manage global product launches, ensuring structured processes, task control, and full management overview across hundreds of projects.

Espersen works with the processing of frozen fish blocks and fillets, specialty cuts, breaded products, and high-end seafood products. As one of the leading suppliers to some of the world’s largest multinational food companies, Espersen operates production facilities in Denmark, Lithuania, Poland, the UK, and Vietnam. To manage their global product launches, they require a system that ensures control over all processes.
A thoroughly tested and stable system
With a vast number of projects and tasks, it is absolutely crucial to have a system that is stable and thoroughly tested. The system must provide an overview of both ongoing and new projects and ensure that all projects and tasks are completed at the right time and by the right stakeholders. This is ensured by the Virkplan Business Platform.
Marketing & Innovation Manager at Espersen, Ronni Köhl-Holk, explains:
“We have been using Virkplan’s platform for 6–7 years, and we are very satisfied with the collaboration. The people behind Virkplan are approachable and accessible, and we clearly feel that we are an important customer to them. They provide strong support and are flexible when it comes to adjusting templates and the system. It’s a pleasure.”
Ronni Köhl-Holk continues:
“The Virkplan platform manages task allocation and processes across our many projects. We launch approximately 100 new products each year, and on the Virkplan Business Platform we manage all processes and tasks. Employees are assigned to projects in the system and are notified when tasks need to be carried out. With 170 users, this is a significant task that has been automated. It gives us confidence that all procedures are followed and that all relevant departments are involved at the right times, including the entire quality assurance process. At the same time, the system provides a management overview. User access controls the level of insight available, and as a manager you gain visibility into all ongoing projects, their status, potential risks, and progress. It is a strong management tool.”

Espersen is an international Danish seafood company specializing in the processing of high-quality fish products for the retail and foodservice sectors. The company supplies frozen fillets, value-added cuts, and breaded products to major food brands worldwide. Espersen operates production facilities in multiple countries and works strategically with sustainability and responsible fishing. Today, Espersen is one of Europe’s leading players in processed fish products.

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